Wednesday, January 06, 2010

Google Sites [Nofollow]

Although I do like Google Sites I did want to mention one particular issue with using the free service, which some people may find important. But first a few good things about Google Sites.

First off Google Sites is free to use, there are no fees or costs involved with the service.
Second, it's easy to generate web pages ~ like this one [ http://sites.google.com/site/interfacebus/Home ].
I think they call them web pages, unlike a web site. I assume because you can only integrate the web pages together in a particular way. Of course you can upload and integrate pic files and text.
Finally you can use your Adsense code, or run Google Ads.

So what is the problem with Google Sites; well Google does not follow the links on the site. Every link you add to your web pages gets a HTML tag called no-follow [ rel=nofollow ]. The nofollow tag tells every search engine not to follow your link and in Google's case not to give the page it points to any Page Rank.

You can use the site to generate and run a web page, but you can not use the site to promote another web site [with a search engine]. So you can start a web page there and point your visitors to another web site, but you can't point any search engine to a different site because the links don't work.

Last year I would have advised someone just starting out to begin with Google Sites, just to get off the ground and get a Page Rank. Now because you can't pass a Page Rank, I would advice people to bit the bullet and buy a web address and rent server time.  It's just pointless to spend time working a web page if it doesn't help with Page Rank for any other web page generated sometime later. The best example; you want web presence now and six months later you come up with a business name. When you do buy that web address [your-site.com] no one points to it and it has a zero page rank [so you start from scratch again].

Now when Google Knol started they also used the nofollow tag for the first three months. However because of so many complaints they dropped it several months in. So now links from any Google Knol you write do work with search engines. Example Knol I started on Component Derating.

Graphic; Panel Mount LED, Red color.

2 comments:

Anonymous said...

are you saying this may change?

Leroy said...

Google had this to say in the support forum;

"... We might consider removing these in the future under certain circumstances, though for now we offer no promises...."

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