Thursday, July 16, 2009

Knol is just not working for me


Well maybe Knol is working or maybe it's not. I have about 10 different Knols published of varying lengths, with different generation dates. Some Knols have been out there for months while others were just published, so some have more page views than others for that reason.

The ten Knols out there have been viewed 11,460 times over the last year. Now that number is not so bad for ten random pages on the internet, but there's a bigger issue. Those 11,000 page views have only sent 595 visitors to interfacebus.com, the site that really counts [link is not the main page].

Those incoming visitors have a 67% bounce rate, or 67% of the incoming people only check one page before leaving the site. So for every 19 Knol page views I get one page view at interfacebus.com ~ that doesn't sound that bad, put like that. But only 30% of those new people coming in were interested in the site. err only 178 people had any interest in the main site; now that sounds low.....

I consider the Knols just another web site:
1. Another external site that points to interfacebus
2. Another way to show up in the Search Engine Results [SERP]
----- two unrelated sites may show up on the same page result.
3. The Knols point to a number of my pages, other than the home page
4. The Knols push Page Rank to the pages being pointed to.
5. Another way for new people to find my site.

The dots [points] on the attached graphic are per week for the data range indicated. The data is from Google Analytics, for Referral sources, filtered to show only incoming hits from knol.google.com.

I don't track the amount of time spent working a page, so I can't say if it was worth the effort to work with Knol. However it takes months to get a page going after the Search Engine delays are accounted for.

FYI; the best Knol relates to a general description of Computer Buses, with 3,442 page views and a page rank of 3.

What ever; most of the Knols are to short, so I need to keep spending more time working them. Maybe someday I'll get some visitors from the Knol pages.......

[Text Removed 6-28-2010]

1 comment:

Leroy said...

If I didn't say so, that graphic is per week...

Post a Comment