Thursday, July 26, 2007

Adsense Earnings


The web site interfacebus.com has now reached $100,000 in earnings from the Google Adsense program. In fact its $88 from reaching that point, however I will not have an opportunity to post when it does hit the mark around 10 am on Friday.

The picture to the left shows the monthly income from the program on a per month basis. July 07 is not shown because the month is on-going. Also, although income has been declining this year that is partly due to a reduction in the amount of hits to the site. For example June was down 20,000 hits [45,000 page views] from May. Previous blog posting show hits and or page views to the web site. It's common for the site to rise or fall 20,000 hits around a center of 120,000 hits.

The cost of running the web site is about $20/month for the server space and $6/year for the domain name ~ or less than $330 a year. The site returns its cost in a few days, with all other income as profit. Profit last year was $69,000, estimated profit this year $50,000.

Proceeds have declined, but much of the last few months have been spent updating content instead of optimizing ad placement ~ it's a time trade-off.

Up-keep about 2 hours a day to add new data, but the site runs its self, facts don't change. External links are checked once a month.

Why do I post this; why not:
The value of the web site could be based on any number of calculations; a common value is 4x the last 12 months ~ $250,000. The site e-mail address is located on the Home page. An e-mail with a figure exceeding that amount may receive a reply, any other amount will be ignored.

Can I post this information:
Google Terms and Conditions;
7. ......"However, You may accurately disclose the amount of Google’s gross payments to You pursuant to the Program.".... These numbers are accurate, based on the checks received.

Year 2006 1,550,092 unique visits, with 3,688,317 page impressions.

1 comment:

Leroy said...

I need to add that the site has already earned more than $100,000 when other vendors are taken into account. Last year the site earned over $5,000 from other sources.

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